The TED phenomenon has changed expectations of how presentations are to be delivered. Unfortunately, almost all professional speakers will fail to qualify to do a TED talk — it’s NOT just a short keynote. Most speakers are not nearly prepared enough to do a TEDx talk (much less a TED talk).
The demand for short-format talks is escalating. Some conference organizers are using short, main stage talks, in part, to better engage Gen Y and Millennials. You need to be prepared for audiences who want more of a TED experience, not just a shortened version of your keynote.
So how do you do that? What do you need to know to make your short talk as powerful as your longer version? What do professional speakers do that doesn’t work in this format?
You will learn: